Background
With a creative passion rooted in design for commerce, I take pride in crafting narratives that elevate the ordinary and capture the essence of a brand. Allowing them to connect deeply with their audiences.
A significant term of my professional experience has been dedicated to business growth and revenue generation, orchestrating teams and resources to ensure the seamless execution of value driven projects.
Please don't hesitate to request a detailed CV with current projects and growth performance.
Key clients + event partners
Experience
Group Creative Director
The Bureau Group Ed/Glas/Lon
2018 - 2024
Managing The Bureau Group’s brand objectives and Creative Team: Brand design and development, website creation, marketing content and research, events, webinars and CPD's, sales materials, tender documents and B2B/B2C comm's.
Development and mentorship of graduate Graphic Designers and Project Design Co-ordinators: FF&E sales and procurement, commercial interior design, space planning, finishes and project dressing.
Five companies providing:
Sustainable FF&E procurement & design consultancy for workspaces, hospitality, build to rent, student accommodation and later living estates.
Commercial services including business moves and waste management, B2C sales of unwanted assets (in-house refurbishment facilities).
Group ceased trading 2024 due to failed investment in full-lifecycle asset management platform (SaaS).
International Exhibition Designer
Image Experiential
2014 - 2018
Design, construction detail and build for corporate exhibitions, signage, trade shows and events. All supporting graphics, event sales collateral and marketing materials. Specialism in Insurance/Financial and Pharma sectors, rostered exhibition designers for Aviva.
Visual Merchandising + Account Management
Luxury Retail, London
2009 - 2014
Brand ambassador for luxury retail accounts, assisting in visual merchandising, team management and implementation of brand standards: Tom Ford Knightsbridge, Chanel New Bond St.
Freelance graphic and brand design
Bachelor of Design
Duncan of Jordanstone
2006 - 2009
Graphic Design degree with study in typography and visual communication; colour psychology and advertising.
During studies I worked as a graphic designer for Millgaet Media; Photojournalism publications.